After the first day of presentations at the Industry Forum on 02.10.2009, the evening began with
a reception by the city of Augsburg in the golden room of the town hall.
Afterwards, all participants went on to the Park Lounge, which took on a Wild West flair and transformed itself into a saloon. Using the motto
»Cowboys, Communications & CADENAS«, participants were able to show off their bull-riding and poker-playing skills.